Hyvä theme customization for cosmetics store
Comprehensive store audit and development
We prioritize user problems and strive to create solutions based on their needs. Our team has developed a range of wireframes and user flows, drawing from diverse data sources provided by our client, including Google Analytics.
Get a consultationAudit and re-design for an US-based
premium cosmetics brand
Platform
Adobe Commerce (Magento 2) + Hyvä theme
Industry
Cosmetics, Beauty, Personal care
Outputs
Digital design UI/UX — Design style guide — Technical consultation — SEO audit
Challenge
We were tasked with designing and developing a website from scratch on Hyvä theme, for selling premium cosmetics from US brands, and with a focus on a light color palette. Ensuring a user-friendly experience was of paramount importance to the client.
Solution
We have thoroughly studied best practices from similar websites in the same business domain. By combining these insights with the UX recommendations from Nielsen Norman Group, we have developed our usability strategy.
Why go Hyvä?
Top brands like Dunkin Donuts, Volkswagen, and Citizen Watch have seen rapid revenue growth by adopting Hyvä. Hyvä users save 30-50% in build time and achieve nearly perfect GPSI scores.
We guide you through every development stage, ensuring you're always in control. Ready to unlock Hyvä’s potential for your store?
WHY GO HYVÄ?
Top brands like Dunkin Donuts, Volkswagen, and Citizen Watch have seen rapid revenue growth by adopting Hyvä. Hyvä users save 30-50% in build time and achieve nearly perfect GPSI scores.
We guide you through every development stage, ensuring you're always in control. Ready to unlock Hyvä’s potential for your store?
Process
Our primary focus was to create a website that's clean and visually pleasing. We aimed to evoke a sense of fresh air within the website's pages – something simple yet inspiring and eye-catching.
We also incorporated the prototype phase into our workflow with the client, enabling them to make adjustments to the usability strategy we proposed. With confidence in the clarity and attractiveness of the interface, we seamlessly proceeded to the next step.
Results
We earned our customer's appreciation by prioritizing high-quality photographs in the website's design, while keeping the page load speed under 1 second. Our designers managed to create a calming aesthetic via by muted pastel colors.
Thanks to Hyvä theme and some extra optimizations from our end, we achieved excellent GPSI metrics right from the start, thus assisting our client in attracting the expected organic traffic volume.